Aug 032011

Avoid Boredom. Challenge Yourself!

Why do people quit?  There’s a wide variety of reasons, of course, but in my experience, boredom is one of the biggest culprits!  Imagine that.  Many people, particularly top achievers, don’t end up quitting because it’s too hard; rather, they quit because it is too easy or too monotonous!

Most of the highest achieving people in my inner circle have illustrated this point to me time and time again, unknowingly.  I’d see them move from activity to activity, from challenge to challenge, relatively quickly.  When I’d ask them why, they’d tell me it was too hard, or simply, “I’ve found something more interesting to do”.

In my research for the book 10 Steps to Greatness:  The Super-achievers’ Little Handbook, which will be published shortly, I have interviewed dozens of top achievers, many internationally known, in a wide variety of fields, from sports, to music, nuclear physics, Special Forces, “big business,” and entrepreneurship.  One of the questions I always ask is regarding the biggest challenges the interviewee has faced in reaching the pinnacle of their field.  You guessed it:  “boredom” has come up more frequently than any other answer.

Remarkable isn’t it?  People who’ve arrived at the pinnacle of their profession often state that boredom is one of the biggest challenges they’ve faced.  How can that be?  With all the work they’ve had to put in to reach that level of accomplishment, it seems like boredom would be last on their list of major challenges, if it made the list at all!  However, as it turns out, the mind of even top achievers can quite easily become distracted and suffer from what I call “Shiny Object Syndrome“.  They are, after all, almost always extremely motivated people, so I guess it’s not surprising that they’re constantly seeking “new challenges”.

Here’s what differentiates the “greats” from the also-rans and the “mere mortals” in any particular field of endeavor:  rather than quitting or moving on to something else when they become bored in their chosen field, the “greats” are able to find “new challenges” in their own field.  Like most all super-achievers, they need relatively constant stimulation and new challenges undoubtedly provide such stimulation.  The difference is where the greats go to seek something new.

What I’ve found with the most accomplished people in my client and research base and in my circle of friends, is that they become very good at finding the “new,” in what for many would be “old”.  How do they do this?  They do it by becoming true students of their endeavor.  They study and are fascinated by every nuance of what they do.  If they’re a chessmaster, they’re constantly studying new board positions and combinations.  If they’re a CEO, they’re constantly observing, learning and setting new goals that push them to achieve more and stay focused.  If they are athletes, they’re always working to figure out how they can become faster, stronger, more focused and skilled in their sport.  They do all this passionately and often times, they develop such a love for their field of endeavor, that while they savior the victories, the trophies and/or the financial rewards, they realize that they’d do it all just for the fun of it.  The accolades and rewards are great, but they learn to truly love what they’re doing.

Once you truly develop a love for what you are doing, the sky is the limit.  You will find yourself accomplishing things you may never have thought possible.  You’ll find yourself reveling in the nuances, in the little details that to the untrained and unimpassioned eye, seem trivial or uninteresting.  You also will have greatly enhanced the likelihood that you will become a true “expert” in your field.  It is now relatively widely accepted that you need 10,000 hours of deliberate practice to reach “expert” level in most any reasonably complex task or field.  That usually equates to between five and ten years, sometimes more, depending on the amount of time you are investing on average on a daily basis.  How could you ever expect to put in that kind of focused, deliberate effort on a sustained basis if you have not learned to love what you do?  You could force yourself, or be forced by someone else, I guess, but it sure would be a lot easier if you developed a passion for your field of endeavor and learned to find “new challenges” and nuances in that same field, rather than jumping from one domain to another.

Another key point is that it is OK to cross-train, whether it’s your mind or your body that you’re training and challenging, as long as you keep your primary focus on your chosen field.  I have found that it’s very important to complement a steady diet of business, entrepreneurial and intellectual challenges, for example, with tough physical challenges.  It helps greatly to keep one’s body healthy and to feel like you are regularly challenged physically.  In my case and those of many of my clients and the “greats” I have studied and worked with, overcoming physical challenges often greatly enhances the ability to perform even better on the business and intellectual tasks.

My latest big challenge is the “Tough Mudder” race.  You can check it out at  It’s a ten to twelve mile run through a course with about 25 military-style obstacles.  It’s designed by British Special Forces and includes such fun obstacles as The Braveheart Challenge, Devil’s Beard, and Cliffhanger.  It is these types of challenges that get me fired up and get my blood flowing, which I find carries over to enhanced performance in all other aspects of my life.  What fires you up?  What will help you remain focused and impassioned, so you can avoid quitting and succumbing to boredom?  If you’re not sure, start looking, start trying to find “new challenges” and I’m confident that you’ll be amazed at the positive collateral effect it has on everything else you do.

I look forward to your thoughts and comments.

Paul Morin

Jul 082011

Focus – Beware Shiny Object Syndrome (SOS)

I was out cycling with one of my sons this morning, when it occurred to me that pretty much everyone suffers from what I like to call Shiny Object Syndrome, or “SOS” for short – the “syndrome” that causes one to be easily distracted by “shiny objects” and lose focus on key tasks at hand.

My son and I now go three times per week for a two and a half hour cycle, run and sometimes swim in the ocean. It’s great exercise and it’s been a great bonding experience for us – today, even more so, which will eventually get us to the SOS business (and otherwise) lesson learned today.

It started out as any other Sweaty Saturday, which is the name we’ve given to our two and a half hour treks, regardless of which day they occur. We got moving at around 6:45am, did five miles riding close to the house, and then crossed over the main road to get access to the beach. We then rode a bunch of miles on the beach because today, fortunately, the sand was hard enough to do so.

It was soon thereafter that the first SOS “light bulb moment” arrived, even though I didn’t recognize it as such at the time. My son and I had just finished discussing that, since I always take the lead on the trail through the woods, I should probably carry a stick with me to knock down the spider nests, so the spiders wouldn’t end up on my face and bite me. I explained to him that it would be nice to take that approach, but the problem was that the trail was kind of tricky and technical and it would be tough to navigate with only one hand on the handlebars. So, I decided to just take my chances. Then, just as we entered the woods, having ridden maybe fifteen feet in on the trail, I turned around after making a comment to my son and right in front of me was a huge spider web, with a colorful spider about the width of my fist staring me in the face. I was moving about ten miles per hour and I broke the nest with my face and immediately turned to see if the spider was still hanging in what remained of the nest. It was! Thank goodness. So, after getting the web off my face and helmet, we decided that was enough of the trail for this summer season, as the spiders will keep getting larger until the fall, and I don’t want to have a heart attack when a huge one ends up on my face.

So we decided to take the circuitous route to our next destination, which is a nearby area with manmade exercise equipment on a circuit around a large lake. There, we ran, cycled and did a variety of other exercises. As is often the case with my son, who is the artistic one in our family, he was very distracted by pretty much everything, particularly the large variety of birds. The custom is that from a hundred feet or so behind me, I hear, “Dad, did you see that swan?” or “Dad, did you see how amazing the colors were on that duck?” The next sound is me yelling back, “Yes, son, now come on, we’re working out, not on a leisurely stroll.” It was during one of those interactions today that the Shiny Object Syndrome concept came to me, as I got increasingly frustrated with waiting for my son as he was distracted by one thing after another.

That said, I love the fact that he is so into nature and that he has such an eye for, well, pretty much everything. However, what I am trying to teach him is that there is a time for everything. As important as it is to be observant and to enjoy your surroundings, it is also very important to be focused and maintain concentration on the task at hand. I know that I and many entrepreneurs that I know struggle with this issue all the time. We have interests in a wide range of subjects and pursuits, we see opportunities everywhere we look, and we all suffer from Shiny Object Syndrome. There is a big difference with the successful entrepreneurs I know though: they have learned how to compartmentalize. They create windows of time and spaces for themselves to suffer “short attention span theater,” to their hearts’ content, in settings where there are few consequences. The rest of the time, in their business and personal lives, they are careful to focus and maximize their efforts on the particular task at hand, whatever it may be. When they’re working on key tasks, they are very deliberate to minimize distractions and remain very focused on getting the results they seek.

So, here’s the incident that really drove the SOS issue home for me today. After we finished our lake circuit and we were on the way back home, we had to pass through an old access road that has been converted to a bike path. The path is quite straight and runs for a few miles next to another lake. It’s nicely surfaced, so you can really “fly” on it. Today though, as we arrived to the path and were ready to get going fast, my son was still distracted and now he was also tired. As I turned, distracted once again by his distraction, to ask him what in the world was going on with him today, we were going about twelve miles per hour or so. Since I was turned to him, I did not notice that emerging from the left side of the path, was a large dark-colored snake with a distinct pattern on its back. It was a venomous cottonmouth (“water moccasin”) as it turns out. My front tire missed it by out six inches and it went rapidly between my son’s bike and mine. Thank goodness, once again, I got away with not paying attention, with suffering yet another bout of “Shiny Object Syndrome,” for if the cottonmouth had become tangled in my wheel, pedals, or those of my son’s bike, then flown upward, it could have been pretty ugly.

I’m not sure how many more SOS close calls I need before taking the focus message to heart, but I don’t think it will be many. 🙂 Set aside time to let your mind wander, but when it counts, make sure you are focused and not distracted or tempted by all the shiny objects we have in our world these days. I will try to do the same, though I know from experience that it will not be easy!

I look forward to your comments.

Paul Morin