This is a Guest Post by Robertson Howard

Owning your own business is often referred to as the American dream. Starting a new business is no trivial matter and can certainly require a lot of time, energy, patience, fortitude and proper planning.

Many business owners will tell you that the two most important factors related to a successful startup are access to financial resources and the ability to hire quality talent. The decision of when to hire and who to hire is often debated back and forth by company leadership.

As the unemployment rate climbs, the number of job-seekers on the market climbs as well. At first glance this may seem like a good thing for a young company: high-end talent is available at affordable rates. Keep in mind, however, that people are unemployed for a reason. The reason behind their separation from their employer is something you will want to know about. Upon further investigation, you may find that they weren’t simply the “victim” of difficult times.

The economic climate today makes it harder and harder to be successful in business; hiring the wrong people does not have to be a contributing factor. With that in mind, be sure to set aside funds to properly screen and qualify the people you want to hire.

Accuracy of information presented on resumes, in interviews, during training and via word-of-mouth can only be taken at face value. There are professional firms dedicated to pre-employment screening that help to offer official documentation and written proof regarding a person’s history. Drug tests, background checks, credit reports and employment history are all crucial to truly find out who you’re hiring. Anyone that applies for a job, especially a job with a young company, should be properly investigated. Few people will want to “report” transgressions from their past; it’s your job to discover things that could come back to bite you later on.

With the far-reaching grasp of the Internet, there is a lot of information available for free. You can learn a lot about a person by spending a time on a few websites such as Facebook, Twitter, LinkedIn and Google. Start out by typing a person’s name into Google and read through the results that are presented. Any time someone is in the news, for good or bad reasons, it typically is on a website somewhere. You’d be amazed at what you can discover.

Social media is a mainstream activity today that almost everyone is involved with. Find the person’s Facebook and Twitter accounts and see how active they are. Many people use social media as an outlet to vent and talk with their friends. Have they said anything questionable about their past employer, co-workers or clients? What are they doing with their time at work? Are they posting garbage and nonsense when they are on company time?

LinkedIn is designed to be a professional networking opportunity. Anyone that is not actively engaged in this (free) service is missing a lot of potential interactions. Wouldn’t you want your new employee to be seeking support, advice and leads on such a network? If they take their job search seriously and aren’t afraid to interact with others, you can learn a lot about the type of hard working employee they will likely be.

One last piece of advice centers around seeking references from a person’s past employers. Spend time speaking with their previous supervisors/managers. Ask questions about why they left the company, their work ethic, their timeliness, professionalism, ingenuity and ability to work well with others (both within the company and with clients). Don’t be afraid to ask the difficult questions and press for information. After this, speak with someone from that company’s HR department to make sure that the supervisor/manager you spoke with is held in high regard. Just because John Q Applicant gave you a name as a reference doesn’t mean that the reference has the ability to provide you with high-quality information that will help you during your hiring process.

It’s one thing to know that you’re making the right hiring decisions when starting a new company, which should be made easier after you’ve done your due diligence and investigated your new hires’ background. You can never be too careful or too sure in today’s day and age.

One situation that will require even more attention and time is when you’re considering a partner for your business. Friend, family, colleague or complete stranger, they still deserve to be screened. It’s often said that the cost to hire someone is either paid now (through proper screening and checking) or paid later (when problems arise and actions must be taken).

Analyzing a person’s current, and past, financial health can be crucial to learning more about them. Interviewing your potential partner(s) and asking a multitude of questions can uncover information you weren’t aware of. If they have, or have ever had, ownership in a business it is vital for you to learn more about their involvement with that business. Were they successful? What did they receive from their investment in the business? What are they expecting to receive from this new business?

Discuss risk tolerance and industry experience with your potential partner(s). Make sure they understand that new businesses often struggle and require a lot of knowledge to make work. If you can establish a good working relationship with your potential partner(s) before things get started, you’re more likely to succeed down the road.

Remember this: due diligence is a necessary undertaking. Spending time and money in an effort to position your business for success is a reality. Take the time in the beginning to help your new company succeed in the future. When you invest in any and all types of pre-employment screening available to you, you will surely profit from your efforts.

Robertson Howard is a background check analyst, employed by People Check, a firm that focuses on providing a comprehensive, single-source employment screening service to employers and businesses across the country.

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Entrepreneurs tend to be very control oriented; they like to be in charge.  It may seem more difficult to be the undisputed leader if you have a bunch of people running around who are smarter and/or more capable than you.  The concern is understandable, but the reality is that if you simply surround yourself with “yes” people, you are likely to have only limited success, as you will severely hamper your ability to create leverage.  If everything has to go through you and you therefore are always the limiting factor, you can only grow your business so much, subject to the very real, unavoidable constraint of 24 hours in a day.  Don’t let your ego or your need to dominate get in the way of your ultimate success – hire and partner with as many super-capable people as you can handle.  Maintain control if you must, but loosen the reigns just a bit, to let the strong performers you bring onboard flourish and grow.  This will greatly increase the probability that you will achieve your goals and create wealth as an entrepreneur.

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There’s probably nothing more important than who you associate with in your life.  This is absolutely the case when it comes to whom you hire or partner with.  Invest a lot of time up front getting to know your key employees and partners, when possible try to see them in action for several years before formalizing your relationship with them.  This may not always be possible of course.  When it’s not, talk to as many references as possible and try to have the candidate spend time with you in both work and social settings.  Try to ensure that at least one or two of those get-togethers has some stress involved (golf is a good place to encounter stress, for example), to see how that person reacts under pressure.  When interviewing, be sure to use real life scenarios if possible, and make sure you introduce a time factor or some other element(s) that make the situation stressful.  In my experience, under stress is where a person’s “true colors” are most likely to emerge.  In the absence of stress and time pressure, you are likely to get fooled by a great acting job.

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Supporting your employees is important, but don’t support them too much.  Mac, one of my most important mentors, has a sign on his door, which says, “go away”.  It’s not because he’s a bad person or because he doesn’t care, in fact, to the contrary, he cares a lot.  But he has a lot of demands on his time (as I’m sure you do) and he doesn’t want his team to be lazy in their communications with him.  Mac’s approach always forced me (and others who wanted to speak with him more than once) to be prepared and to be very efficient in my communications with him.  I knew deep down that he’d give me as much time as I needed, but the reality was, most of the time, if I thought through the issues in advance, I didn’t really need much of his time at all.  Typically I would show up with a quick summary of the facts, offer a few potential solutions and my recommendation, and then wait for about a minute while Mac processed the data and gave me his opinion.  Busy people don’t have time to waste, and often the only way to compel your various constituencies to communicate efficiently, is to treat them with tough love.  Some people misinterpret this approach and are offended by it, but in my experience, that tends to be the group that doesn’t “get it” anyway.  Time is the one resource you cannot replenish; don’t waste it with people who don’t have their act together.

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Though they may look good on paper, my experience with hiring “superstars” has been less than satisfying.  It’s trite, but it’s what’s in the heart that counts – you can hire (or partner with, etcetera) the candidate that looks stellar on paper (great academic and work credentials, for example), but unless that person’s interests at the present time are highly aligned with the goals and function of the job or partner function you are looking to fill, you’re most likely in for a rude awakening.  After several bad hiring experiences, it is now my approach that I’d rather hire someone that does not look quite as good on paper (I’m not saying to hire slackers, either), if I get the sense that that person will be happy, motivated and devoted to do his or her best at the job in question.  Ever since changing my orientation in this way, I’ve had to fire fewer “superstars”.  A collateral benefit is that people with their heart in what they’re doing generally are not as high maintenance or expensive to attract and keep around.

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